New Collection & Coffee Table Book Celebrates Gucci's Floral Scarf Heritage

New Collection & Coffee Table Book Celebrates Gucci's Floral Scarf Heritage

Summary: Luxury fashion has taken on a new form, hardcover. A new Gucci x Assouline collaboration, led by The Art of Silk, is a standout example of fashion meeting function. Whether for style, storytelling, or sustainability, these volumes belong in your space. For those looking to collect, display, and live with intention, decorative coffee table books like these aren't just a trend but a legacy.


Where Fashion Meets Function

Luxury fashion has officially stepped off the runway and onto the coffee table.

Gucci's iconic heritage is now wrapped in silk-bound pages, available through Vintage Luxe Up. These elegant editions don't just look good, they redefine what it means to live with style. With decorative coffee table books becoming interior staples, these Gucci titles are design statements and legacy pieces.

In this blog, you'll discover:

  • Why designer books are dominating home décor in 2025

  • How Gucci: The Art of Silk became an instant collectible

  • Fresh tips to style your living room with fashion-forward flair

  • And why are these volumes among the best coffee table books of all time

Let's turn the page.

Fashion in Your Living Room: The Rise of Decorative Books

Home is no longer just a place to rest; it's a canvas. And in 2025, that canvas is getting an upgrade.

From chic studios to modern manors, coffee table books, photography, and fashion editions define how we decorate. According to The Guardian, Etsy recorded a jaw-dropping 19,616% increase in "book-lover décor" searches this year. The trend is real, and it's everywhere.

These aren't just books; they're visual anchors. A bold cover, luxurious binding, and striking content make titles like Gucci's new releases must-haves.

Vintage Luxe Up offers a handpicked selection of beautiful coffee table books curated for design lovers. You can explore the full collection here.

Assouline Collaboration Celebrates Gucci's Floral Scarf Heritage

In 2025, Gucci and Assouline introduced a publication that redefined the boundaries between luxury fashion and artful living.

  • Riyadh Hosts a Floral Evening Inspired by Gucci

The global launch of Gucci: The Art of Silk began on May 4, 2025, at Maison Assouline Riyadh. Held on the scenic terrace of Bujairi, the event featured floral arrangements that mirrored the silk scarf designs showcased in the book. Guests enjoyed a refined dinner setting and a live piano performance by Saudi artist Eman Gusti, creating an elegant tribute to Gucci's floral heritage: the same heritage celebrated in the edition curated by Vintage Luxe Up.

  • London Boutique Becomes a Living Book

On May 7, 2025, the celebration moved to Maison Assouline London. Inside the flagship boutique, guests sipped cocktails from the Swans Bar while exploring the richly detailed pages of The Art of Silk. Every surface of the space was styled to reflect the botanical themes of the book, allowing guests to experience it as part of the décor itself. The same volume is now available for design lovers and collectors through Vintage Luxe Up.

  • A Launch That Brought the Pages to Life

These global events were more than just brand activations. They transformed Gucci: The Art of Silk into an immersive design object, proving that decorative coffee table books have the power to shape space and tell stories. In 2025, this wasn't just a book launch. The experience blurred the lines between fashion, literature, and interior styling, and the book, now part of Vintage Luxe Up's curated collection, brings that legacy into your home.


Image sourced from Assouline's official article on Gucci: The Art of Silk

Spotlight on Gucci's Most Collectible Editions

  1. Gucci: The Art of Silk

This is the first-ever tribute to Gucci's silk scarf legacy. It is bold, rare, and unforgettable.

Gucci: The Art of Silk is a 332-page hardcover in a slipcase wrapped in the iconic Flora print. Inside, it features exclusive archive imagery and a detailed look at the stories behind each scarf.

The book ships directly from the publisher with complimentary US ground shipping and 0% APR financing. Customer reviews show a flawless 5 out of 5 rating. It is both gift-worthy and gallery-worthy.

If you're designing a home that reflects your style, this is on your list of the best coffee table books ever.

  1. Gucci: The Making Of

Looking for the perfect companion piece? Gucci: The Making Of  is a collector's dream. It traces the evolution of the house, from its Florentine atelier to iconic red carpet moments, in one beautifully curated volume.

Paired with The Art of Silk, the two titles form a narrative-rich stack that adds instant depth and sophistication to any space. They anchor your coffee table in elevated taste and timeless fashion history.

How to Style a Gucci Book for Maximum Visual Impact

  • Minimal Luxe

Let your book shine solo. Place it on a marble or glass coffee table with a sculptural candle. It's simple, striking, and modern.

  • Curated Chic

Stack Gucci: The Art of Silk and other good coffee table books like Tom Ford or Chanel. Add a folded silk scarf to echo the content. You'll get layers of texture and style.

  • Organic Accent

Let the vivid Flora slipcase take center stage. Use it to bring color into a minimalist space. Pull one shade from the print and mirror it in fresh flowers nearby.

Find more styling inspiration in our full book assortment.

Decor That Lasts: Coffee Table Books as Investment Pieces

Coffee table books are where beauty meets longevity. Think of a timeless design you’ll want to live with for years.

Coffee table books with photography are becoming a go-to for designers looking for lasting visual impact. According to Faire, there was a 75% increase in physical book orders in 2025 alone. Meanwhile, GII Research reported that second-hand book sales grew from $25.32 billion in 2024 to $27.13 billion in 2025, a 7.1% increase.

So yes, these books are investments. And they're eco-conscious too.

Vintage Luxe Up focuses on authenticated, sustainably sourced titles. These editions tell stories while aligning with your values.

Owning good coffee table books isn't just about aesthetics. It's about timeless, tactile design that lasts.

Vintage Gucci: One-of-a-Kind Pieces, Only at Vintage Luxe Up

If you love the look and feel of designer décor, there's more to discover. Beyond books, Vintage Luxe Up curates rare, authentic Gucci home accessories that bring couture craftsmanship into everyday living.

These exclusive finds include:

Soft, statement-making, and stitched with history, each pillow tells a story worth displaying.

From vintage scarves to collectible clutches, elevate your space and style with items you won't find anywhere else.

Each piece is handpicked, authenticated, and available in minimal quantities; once they're gone, they're gone.

A Statement Piece Beyond the Shelf

Gucci: The Art of Silk doesn't just sit on your table; it tells a story, commands attention, and starts conversations.

If you love fashion, design, and sustainability, this book brings all three together in one luxe package. It's not just a coffee table picture book; it's a cultural keepsake.

Browse more Vintage Luxe Up’s curated titles and transform your space with pieces that speak volumes.

Frequently Asked Questions:

1. What differentiates Gucci: The Art of Silk from other fashion coffee-table books?

It's the first book dedicated to Gucci's silk scarves, featuring rare archival imagery, a Flora-pattern slipcase, and museum-quality design, making it a true collectible.

2. How can I mix colourful covers like Gucci's Flora with minimalist interiors?

Let the book be your focal point. For balance, keep the surrounding décor neutral and echo one of the cover's colors with a simple accent, like a candle or floral stem.

3. Does Vintage Luxe Up ship designer books internationally?

Yes. We ship worldwide, with rates and delivery times shown at checkout.

4. Can I spread payments on collectible coffee-table books through Affirm?

Yes, we offer 0% APR financing through Affirm on eligible purchases. Just select it at checkout.